новости дизайн агентства CampbellRigg

As 2019 comes to a close, the Retail Design team at CampbellRigg look back at some of the tr...
читать далее

К большому сожалению маркетологам не интересно поколение Z. Несмотря на то, что сегодня молодые люди технически подкованы и разбираются в дизайне, поколение Z буквально наступает им на пятки, гораздо быстрее и эффекти...
читать далее

читать далее

How to build shopper loyalty Many businesses are finding that consumers are loyal to the overall bricks mortar and digital shopping experience as a consequence of design at the point of interface. Today’s bricks and mortar ret...
читать далее

Fashion brands, particularly legacy houses such as Dior, have been notably late to the game in te...
читать далее

Is Fashion Nova the fastest-growing women’s apparel company in the U.S.?
читать далее

Only a few leading retailer brand agencies create successful strategies for change. In a previous article, we reviewed the multi-channel fashion retail pioneer, Louis Vuitton. In this article, we turn our attention to advertising and ret...
читать далее

In a previous article we reviewed the multi-channel fashion retail pioneer, Chanel. In this article we turn our attention to strategies for the luxury segment brand Louis Vuitton. The Louis Vuitton brand and the LV monogram are among the...
читать далее

Chanel is one of the most valuable luxury brands in the world, with an estimated total brand value of $11 billion. The premium French fashion label is recognised in the international market as a brand that specialises in design of fashionable acce...
читать далее

The creation of the Detskiy Mir store concept was inspired by children's fashion and toy retail trends from across the globe and profiled to target audience expectations. The strategy for the repositioning of the Detskiy Mir brand wa...
читать далее

When a luxury spirits industry client briefed us on their brand strategy, they asked that we research creative ideas and trends in fashion branding and design. In a previous article, we chose to look at Mario Testino who worked with the retail bra...
читать далее

A client recently asked us to identify creative ideas and trends in fashion retail branding. During our research we came across the photographer Mario Testino who had been working with Michael Kors. The lights and opulence of Las Vegas i...
читать далее